News & Media Centre

HCMC (September 03, 2014) – Bridgestone Tire Sales Vietnam Limited Liability Company (Bridgestone Viet Nam) conducted its first-ever workshop, held exclusively for B-Select and B-Shop, Bridgestone Car Tire Service Centre on 30th August 2014, in Da Nang city. The workshop was attended by 17 B-Select and B-Shop* Centers from across Vietnam and was based on the theme “Share Passion, Unite Success”.

At the workshop, Bridgestone dealers shared information about potential opportunities in Vietnam’s tire market, and on consumer behavior and profiles. Suggestions on the future direction for development were also discussed amongst the outlet representatives. The topics were focused on:

  • The growth of B-Select and B-Shop
  • Benefits of joining the B-Select and B-Shop system
  • Special support programs
  • Sharing of industry best practices from B-Select and B-Shop
  • Communication in the tire industry, especially within B-Select and B-Shop

At the workshop, Bridgestone Vietnam had the opportunity to exchange and share information on business development with its Family Channel stores.

Bridgestone Vietnam is committed to making this an annual activity for sharing, exchanging experience and developing the company’s strategic direction in Vietnam, in the future. With the mission of “Serving Society with Superior Quality”, this program will help ensure that the best products and services are presented to Vietnamese consumers.

* B-Select and B-Shop are Car Tire Service Center system applied in Vietnam since 2012. This is the high standard system of maintenance and customer caring centers that equipped with modern facilities and professional staff.

For detailed information, please visit or call 1900 54 54 68

Mr. Hiroyuki Saito, General Director of Bridgestone Vietnam, giving a speech at the workshop.

Bridgestone Vietnam representative talked about support programs exclusively for B-Select and B-Shop

Representatives from outlets discussed various topics in the workshop. 

Representative of B-Shop Minh Ngoc – Hai Phong presented and shared precious experience. 

B-Select Bich Hien - Da Nang shared effective results after the program “Tire and car service day” held on June 15th 2014. 

Bridgestone Vietnam and B-Select, B-Shop representatives took pictures after the workshop.

About Bridgestone Vietnam:

Bridgestone Vietnam Ltd, Co. is a subsidiary of Japan Bridgestone Corporation - the largest tire manufacturer in the world. Its products are sold in over 150 nations and territories around the world.