News & Media Centre

Event aims to increase awareness of road safety to reduce the number of avoidable accidents. Proceeds from Car Day to go towards supporting child victims of traffic accidents in Hanoi. HCMC (December 15th, 2014) – Bridgestone Tire Sales Vietnam LLC, together with BVOT Group LLC (Benh Vien O To) jointly announces the Car Care Day event at My Dinh National Stadium, Hanoi. The event was held on 13th - 14th December 2014. This annual car servicing event is part of the “For Viet Auto Community” program which was initiated in August 2013.

At this year’s Car Care Day, over 350 cars received comprehensive servicing from technical experts, who also consulted and guided vehicle owners on car care and maintenance. The services and content of this year’s event were based on the findings of the end-user surveys conducted during previous “For Viet Auto Community” events, where it was revealed that:

- Over 50% of drivers are unable to replace tires by themselves

- 43% of cars required paint service

- 77% of car batteries require cleaning

- 30% of cars have electronic errors

In addition, according to the World Health Organization (WHO), Vietnam is considered to have the highest rate of traffic accidents in the world, averaging 30 casualties daily. Hence, Bridgestone Vietnam and Benh Vien OTo believe that by supplying drivers with knowledge on car care, maintenance and safety, they could help reduce the number of traffic accidents in Vietnam and improve the safety of drivers, their families and the local community.

At this year’s event, the organizers plan to conduct a survey to study the impact of non-driving related factors that can affect safety, such as taking phone calls and texting while behind the wheel, and drink driving. In addition, unlike the previous Car Care Day held in Hanoi, apart from car servicing, road safety will feature prominently this year, through educational games and during consultation with the technical experts.

Participants at this year’s Car Care Day can look forward to these services:

- Bridgestone Vietnam checked car tires and advise participants on how to measure tire pressure, check tread depth, purchase the appropriate tires for a vehicle, and care of tires

- 3M Vietnam serviced cars’ interior and exterior, including deodorizing cabins, removing tar and maintaining windows

- Bosch Vietnam checked the cars’ battery and components such as the horn and windshield wipers

- Benh Vien O To checked cars for electronic errors and provide air filter cleaning and coolant refill

- Liberty Vietnam provided consultation on vehicle insurance and guidelines for accidents and emergencies on the road

Supporting Child Victims of Traffic Accidents

For 2014, the “For Viet Auto Community” program has joined hands with UNESCO to support social work carried out in Ho Chi Minh City, Da Nang and Nghe An. The proceeds from this Car Care Day went towards supporting four child victims of traffic accidents in Hanoi.


Ms. Do Trang, one of the earliest participants to register for the event, shared: “I attend Car Care Day in 2013. This year, I have invited my friends to participate to improve their knowledge of car care and maintenance, and to contribute to supporting child victims of traffic accidents in Hanoi.”

Echoing the global campaign “Don’t do it: Text and Drive” initiated by the United Nations, “For Viet Auto Community” aims to bring this message to drivers throughout Vietnam in 2015. Through these activities, the organizers aimed to improve awareness of safety on the road, with the goal of reducing the number of avoidable accidents.

Some photos at the event:

Over 350 cars came to the event at  My Dinh Stadium

All ticket selling supported for four child victims of traffic accidents in Hanoi
Comprehensive servicing from Bridgestone, 3M, Bosch, BVOT, Liberty

Echoing the global campaign “Don’t do it: Text and Drive” initiated by the United Nations

About Bridgestone Corporation:

Bridgestone Corporation, headquartered in Tokyo, is the world’s largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and sporting goods. Its products are sold in over 150 nation and territories around the world.